Sámi Culture

Discover the amazing story of the Sámi, an Indigenous people living in Europe's northernmost region. Renowned for herding reindeer, their distinctive duodji traditional handicrafts, and their affinity with nature, the Sámi people have a rich culture and history.

Sápmi, as the Sámi people call it, is their territory, which extends from the middle of Norway to the northwestern tip of Russia, including northern Sweden and northern Finland. Life as a Sámi reindeer herder is nomadic, following the reindeers’ instinctive migrations, from the inland plains to the coast in April and back again in September.

On this excursion, you’ll meet a family whose reindeer are at summer pasture on the Nordkyn Peninsula. While the animals graze elsewhere, we’ll gather in the lavvu tent and sit around the glowing fire. Listen to their colorful tales and joik chanting and enjoy a helping of dried reindeer meat. Here, you’ll get a real taste of Sámi life.